The hidden cost of wearing the wrong bra

80% of women wear the wrong bra—and most don’t even know it. In this powerful conversation, Dr. Ify (breast imaging specialist) sits down with Colette, founder of Bratopia in Calgary, and Bailey to break down how ill-fitting bras contribute to breast pain, posture problems, and poor support.You’ll learn:👙 How to tell if your bra actually fits📏 Why band size matters more than you think🧠 The surprising mental toll of bad fittings🙅♀️ Why underwire does not cause breast cancer💬 What women across cultures get wrong about bras🩺 And how the right bra can change your life